The ethics of persuasion

Last month, I received an email from a marketing executive who was wrestling with her conscience. Her company had developed a new software product that was genuinely innovative, but her…

Where are the prophets?

In 1989, a reggae artist, Peterside Ottong released a song which later became a monster hit, “Where Are The Prophets?” In this column, I’m not talking music or analysing Ottong’s…