Nigerian rapper OdumoduBlvck has celebrated a significant milestone as his track “Declan Rice” experienced a 200% increase in streams following Arsenal’s impressive 3-0 victory over Real Madrid in the Champions League quarter-final. The match featured standout performances, notably from Declan Rice, who scored two remarkable free-kicks.
Released in March 2023 as part of his project “Eziokwu,” “Declan Rice” gained prominence not only for its catchy rhythm but also for its timely connection to the football world. The song’s popularity soared when Arsenal used it in their promotional content unveiling Rice’s transfer from West Ham United in July 2023. This strategic pairing between music and sports has fostered a unique synergy, amplifying the reach and impact of both the artist and the athlete.
The recent surge in streams underscores the dynamic relationship between cultural events and music consumption. Fans’ engagement with the song reflects their enthusiasm for Rice’s achievements and highlights the broader influence of sports figures on contemporary music trends.
